Web sites provides businesses and nonprofit organizations an ability to quickly convey its message, mission and services to the world.  To ensure your web site portrays the right message, here are a few suggestions. 

Organizations should concentrate an initial web site presence on developing an online brochure.  Once this is in place, a more advanced Web site can be built.  An online brochure should include the following information:

• The organization's mission statement
• Current news about the business
• Business products and services
• Contact information, mailing address, phone, fax and email
• Information about staff
• Significant business achievements
• Links to related services and resources

As you begin thinking more seriously about making a commitment in time and money to build a formal web site, we suggest you sketch out a Web site development plan outline.  This should also be integrated into your organization's Technology Action Plan.  Our professional staff can help you begin the process, click here.